Shape Strategy, Decode Data and Lead Tomorrow’s Enterprises
At BITS Pilani, the MBA in Business Analytics programme helps students turn complex data into decisions that drive real business results. Built on strong management principles and the science of analytics, the programme helps learners connect decision-making, digital ecosystems and predictive models to real business leadership. Students work with real business issues through experiential case studies, simulation labs and live business projects- moving quickly from theory to real-world insights. The curriculum builds skill with analytical methods, including multivariate statistics, time series forecasting, machine learning, data visualisation and AI-enabled business platforms. After completion of the programme, graduates are equipped to act as architects of data, new strategy, innovation and sustainable value creation within global organisations.

Design a Degree That Works for You
At BITS Pilani, your academic path is not Linear. It allow you to customise your learning path
according to your aspirations, goals and interest.

The structure of degree programmes and academic regulations also provides certain other flexibilities like choice of electives, number of electives, repetition of courses, departure from normal pace, withdrawal from or substitution of course(s), etc.

Students interested in exploring courses beyond the scope of their curriculum can opt to audit them. This option is for casual learners who are not enrolled in a degree programme.Courses such as Foreign Languages and Music are offered in addition to the core degree programmes. Students may take these courses on an audit basis, subject to the payment of additional fees.

High-performing students may transfer to:
Higher Degree or Ph.D. programmes
Between Ph.D. and Higher Degree levels (based on academic standing). This flexibility supports seamless progression for research-driven students.

One of the most popular flexibilities offered by our educational structure is the dual degree scheme, under which students concurrently work towards completing two integrated first degrees within a reasonable timeframe. All students admitted to Group B programmes are also eligible to work under this scheme for one of the Group A programmes. Assignments to programmes are made based on individual performance during the first year.
In the assignment of dual degrees, first priority is given to students in Group B seeking a second degree under this scheme from among the programmes in Group A. After fully satisfying the known needs of the first priority, a second operation is done to consider the other priority, namely, students in any group seeking a second degree from amongst the programmes in another group. While it would be academically and procedurally acceptable for a student admitted to Group A or B programmes to seek a second degree in Group C in the dual degree scheme, the reverse process is not normally possible. However, a student admitted to Group C will be eligible to compete for a dual degree in any degree in Group C, or any degree in Group B or MMS, but only in Group A.
Practice School
The Original Experiential Learning Model
The Practice School Programme is a hallmark of BITS Pilani’s experiential learning approach. It provides students with an opportunity to practice what they have learnt in global organisations under the supervision of a mentor. Students work on cutting-edge technologies and have the option to practice in their discipline of study or cross-disciplinary areas. In addition to providing students with an opportunity to play roles that require multifunctional skills, this flagship programme also offers many students the chance to secure a PPO.
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Practice School-I
Practice School I is an eight-week course conducted during the summer term after the second year of study. Students are stationed in an organisation during this programme, and after a comprehensive orientation, students largely learn through observation and work on group projects, under the guidance and mentorship of industry experts and a faculty member from BITS. This not only serves as a first exposure for students to the corporate world but also helps nurture their personality traits, communication, and presentation skills.

Practice School-II
Practice School-II offered in the final year of study is a TWENTY-TWO-week full-time program. First-degree students in their final year of study can register for this program either during the first semester or the second semester, and Dual-Degree students can register for a double-semester PS-II program. For higher degree students, the course is titled Practice School, and such students can register for it in their final semester of study.

Practice School Process
Practice School I is an eight-week course conducted during the summer term after the second year of study. Students are stationed in an organisation during this programme, and after a comprehensive orientation, students largely learn through observation and work on group projects, under the guidance and mentorship of industry experts and a faculty member from BITS. This not only serves as a first exposure for students to the corporate world but also helps nurture their personality traits, communication, and presentation skills.
Programme Structure

Focus: Fundamentals of business management, analytics and data-driven decision-making
Courses :
- Marketing Management
- Business Statistics I
- Design Thinking
- Financial Accounting & Decision Making
- Operations Management
- Corporate Finance I
- Decision Models & Uncertainty
- Organisation Behaviour
- Business Statistics II
- Entrepreneurship Foundations
- Microeconomics
- Business Drivers of Industry
- Investment & Portfolio Management
- Consumer Behaviour
- Managerial Accounting
- Competitive & Corporate Strategy
- Negotiation Analysis

Focus: Core business analytics concepts combining strategy, finance, marketing and technology
Courses :
- Sales & Distribution (ENT, ECOM, MKT)
- Operations Strategy (ENT, ECOM, LSTR)
- Scaling Ventures (ENT, ECOM, LSTR)
- Account Based Marketing (ENT, MKT)
- Fintech (FIN)
- Corporate Finance II (FIN)
- International Marketing (ENT, ECOM, MKT)
- Intermediate Accounting (FIN)
- First Principles: Essential Tools for Consultants & Managers (LSTR)
- Global Strategy (LSTR)
- New Venture Creation (LSTR)
- Technology in Operations (ECOM, LSTR)
- Building an E-Commerce Business (ENT, ECOM)
- Leveraging AI for Business Success (ECOM, LSTR)
- Valuation (FIN)
- Entrepreneurial Finance & Fundraising (ENT, FIN)
- Logistics and supply chain (ENT, ECOM, LSTR)
- Mergers & Acquisition (FIN, LSTR)
- Advanced Marketing Strategy (ECOM, LSTR, MKT)
- Money and Banking (FIN)
- Business Analytics (ENT, FIN, ECOM, LSTR, MKT)
- Pricing & Revenue Optimisation (ENT, ECOM, MKT)
- Crafting & Delivering Services (ENT, ECOM, MKT)
- Risk Management (ENT, FIN, LSTR)
- Machine Learning (ENT, FIN, ECOM, LSTR, MKT)
- Sustainability Finance (FIN)
- Product Management (ECOM, MKT)
- Service Operations (ENT, ECOM, LSTR)
- Corporate Law (FIN)
- Organisation Change Management (ENT, LSTR)
- Non Market Strategy (ENT, LSTR, MKT)
- Economics of Strategy (ENT, FIN, LSTR)
- Managing High Performance Teams (ENT, LSTR)
- Digital Strategy & Marketing (ENT, ECOM, MKT)
- Private Markets, Public Equities and Hedge Funds (FIN)
- E-Commerce Strategies in India (ENT, ECOM, MKT)
- Strategic Brand Management (ENT, LSTR, MKT)
Learn from the Mentors
Who Turn Data into Direction

Anil K Bhat
Professor,
Department of Management,
BITS Pilani, Pilani Campus

Achint Nigam
Assistance Professor,
Department of Management
BITS Pilani, Pilani Campus

Abhishek Verma
Assistance Professor,
Department of Management
BITS Pilani, Pilani Campus

